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live streaming tips every content creator needs to hear

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It’s no secret that creating a professional and engaging live stream often contains many moving parts (both literal and figurative), but when you’re able to pull everything together, the payoff is huge. And at Epiphan, we should know – we’ve hosted over 30 live streams for our weekly Live @ Epiphan show with many more broadcasts planned for the future.Competition is fierce among content creators, so in this post I’d like to share some streaming tips and tricks to help you achieve success based our team’s experience running our weekly live show so far.
Pre-show activities are the first step in the live streaming process. A rock-solid setup is essential for success. Use these streaming tips to help create a worry-free set-up experience.
Keep your setup simple. Every piece of equipment you add increases complexity in your setup. And if one of these parts fails, then the success of your entire live show is at risk! It’s always best to keep your setup simple to lower the odds of technical errors.
Have backup equipment available. Even with a simple setup, there is still a chance your equipment may fail. Some encoders, such as Pearl-2, are built incredibly reliable, but it’s the smaller components that tie everything together, such as cables and monitors, which may pose a small risk for failure. It’s always best to play it safe and keep backups of your gear whenever possible.
Ensure bandwidth availability. Know your network! Test your upload speed to ensure you have consistent upload bandwidth or your live stream may not be viewable by your audience.
Budget extra time for audio. In our experience with the Live @ Epiphan show, audio setup sometimes doesn’t receive all the attention it deserves. Audio is essential to delivering a professional live stream, after all. So make sure you remember to give yourself ample time to minimize room noise, test acoustics, and configure your audio encoding settings, and more.
Test your stream with a backup account. A good way to test your stream before going live is to stream to a backup account. In Facebook, for example, create a new account with no friends and set all publishing notifications to private. While your backup account is streaming you can log into your main account and view your broadcast from the perspective of your audience.
Double-check automated publishing. Facebook Live and YouTube have settings that, when enabled, automatically publish your stream at a certain time. This is called scheduling a live event. At the time of writing this post however, we found that this feature doesn’t work 100% of the time. We recommend always double-checking that the scheduled event published correctly. (Alternatively, you could simply publish the stream manually instead of using the scheduling feature!).
Topic generation gets easier with experience. Struggling to generate topic ideas? Don’t worry – coming up with ideas for content gets easier with time. As you gain experience interacting and engaging with your viewers you become increasingly familiar with what topics resonate most deeply with your audience.